How to Build an E Commerce website
In the current digital age seller's wish to succeed their brand, but for success of online business an E Commerce website is necessary. I will be happy helping you building a good E Commerce website,so let's discuss to this matter of building an E Commerce website in step by step process.
Building an eCommerce website can be a challenging but rewarding experience. With the right approach and a willingness to learn, you can create a successful e-commerce business website, that generates steady revenue and provides a great shopping experience to your customers.
Example of E Commerce website
We will discuss the below elements for building an E Commerce website.these steps are essential for building an E Commerce website let's learn and discuss it one by one.
Determine your business model:
Choose a platform:
Select a domain name:
Design your website:
Choose a payment processor:
Set up your website:
Test your website:
Launch your website:
Promote your website: .
Monitor your website:
Determine Your Business Model:
For building an E Commerce website, first of all determine your business model, that which model is suitable for you, here we discuss some models, you can choose your own model regarding your business.
Selling your own products:
A common e-commerce business model is to sell your own Product or services online. It's consists of physical goods or digital products like software, E-books, online courses.
For example you are a professional marketer,now prepare you own course about digital marketing, then make a e-commerce website and sell your own course online.you will earn handsome amount.
Dropshipping:
One of the other good E Commerce business model is dropshipping which is very popular now a day's. In dropshipping you can do business with out holding inventory.
In this model of e commerce business the seller takes order's from customers and forward them to the supplier or you can sell products of a brand and the brand will supply the product direct to the customers.
e.g you create a website than list your items that you taken from Ali Express ( Ali Express is a dropshipping company) now sell these items.and Ali Express will directly supply it to the customers and you will earn your Commission percentage.
Affiliate Marketing:
Affliate program is an other E-commerce business model in which you can promote the brand products on your website, when some one purchase the items you promote on your website you will earn a commission for every sale.
Example of affliate program is Amazon Associate, Amazon Associate offer website's owner to promote their products on websites and earn commission for every sale that refer from your website.this is called Affliate program.
Subscription-Based:
This an other type of E-commerce business model that's work on charging the customer or getting a monthly or annually fee for providing or for access to a product or service.
E.g Domain.pk is a website who charge for providing domains.they charge annually for providing domain, domain security etc.other example is Spotify who charge for monthly basis.
Online Marketplaces
Online Market place or online store is another model in which multiple seller's can listing Thier products and services on a single palteform.where every seller has the opportunity to sell their products and services by creating store in online marketplace.example of this model is Amazon, Etsy,eBay etc.Example of Etsy store in the image below.
There's many other E-commerce business model as well but it's important to choose the best plateform that fits your resources, goals and your target audience.
Discuss on how to choose a platform for building an E Commerce website with example
For creating a successful e-commerce website, choosing of right platform is difficult,but you try to choose the best plateform.
The plateform will impact your website design, functionality, ease of use etc.
We will discuss some factors to consider, when choosing a right platform for e-commerce website building.
Cost of building a website:
First of all you need to consider the charge fees of plateform.because every plateform give this opportunity not free of cost but they charge some fees on monthly or yearly basis.your choice should be your affordable plan and plateform.you choose the plateform which is affordable and suitable for your business niche
Some popular e-commerce platforms that offers affordable plan are Shopify, WooCommerce.
Design of website:
Designing of website is very important it's allow you to create a website that's visually appealing and looking professional.look and choose the plateform which provides a wide range of templates and customization, e.g Wix and Shopify give you the opportunity of variety no. Of templates and customization of website.
Functionality:
Pick the right platform that allows and offer the best functionality that you are looking for and that's the need of your E Commerce business website.
Look for the platform which has feature of inventory management, shipping integration and payments processing.
For example the Shopify and big commerce offer these features.
Ease of User:
choose and pick the platform which is easy in use and you have to not need of any expert.pick and choose user friendly websites like Shopify and Wix which is user friendly.
Scalability:
decide to choose the plateform that can grow with your business. Look for palteforms that offers scalability options which includes the ability of adding new products.
Expand your website functionality and handling increase traffic.
Best example of platform which offers great scalability options are Shopify and big commerce.
Right, the platform which you are choosing are dependent on your budget,needs and goals.
Shopify is a platform that offers a range of features and functions.which making it a great choice for the beginners and experts e-commerce entrepreneur the same.
WooCommerce is a good platform for those who want to use wordpress as their website builder.
Choice for a good domain name for e Commerce website with example
A good domain name for your E Commerce website is very important as it's affect your brand recognition, search engine optimization and over al8 success.
Here today we discuss and give you some tips for choosing a good domain name for your e-commerce website along with examples.:
Keep it simple:
pick and choose the name which is simple, easy to spell and easy to remember.
Avoid using of complex or multiple words that can confuse your target customers.
For example amazon.com is simple and memorable and easy to spell and recognise.
Make it brand able:
choose the domain that is brand able and show your business identity. Your domain name must be unique.
E.g Etsy.com
Consider SEO:
Make and pick the domain name which is relevant to your business.
For example if you sell handmade soap, you choose the domain as handmadesoap.com.
That is revelant and SEO friendly.
Keep it short:
pick your domain name short and concise for example etsy.com
Use the right extension:
choose right extension for your domain that reflect your brand nature.
The most popular domain extension is .com, which mostly businesses preferred.however if your business is location based, you should consider using a country specific extension
For example if your business is Pakistan based than you can choose your domain extension.pk
Overall it is concluded that a good domain name you choose is simple, memorable, SEO friendly and reflect you business model.keep this Tips in mind you choose your domain name that helps you established a strong online presence and derived traffic to your business website.
E Commerce website design with example
Design of website essential as it effect the user experience, conversation and overall business success.here we discuss some key elements to consider when designing a E Commerce business website along with examples.
Clear Navigation:
Build E Commerce website to have clear and 8 navigation to help users, what users6 actually looking for quickly and easy.
Amazon.com is the best example of clear navigation as it has a top bar with clear categories, sub categories and search option functionality.
Mobile Responsiveness:
Lot's of people do shopping use their mobile devices, it's essential that an e-commerce website is mobile-responsive and easy to use.
Amazon.com is a great example of a mobile-responsive e-commerce website. It has a clean and modern design that adjusts to different screen sizes.
High-quality Product Images:
put high quality definition products images as it's essential in E Commerce business website, it shell Customers visualize the product which they interested in.
Apple.com is a website which put high quality products images that are clear,and show from different angles.
Simple Checkout Process:
Made the website check out process simple and initiative to avoid car abandonment.make check out page with progress bar, making it easy for customers to complete Thier purchase.
It's clear from the above tips, that for success of website it should have clear navigation, be mobile responsive and easy navigation, use high quality products images, simple check out and incorporated user generated content.
By taking this steps effectively, businesses can create a positive user experience and increase conversion, which will help to increase chances of success.
E Commerce website payment gateway let discuss on this
A payment gateway is a essential elements of any e-commerce website, as it allows businesses to accept secure payments from customers.
A payment gateway is a software application that connects the e-commerce website to the payment processor or bank, enabling the transfer of funds between the customer and the business.
Here are some important element and factors which should be consider when selecting a payment gateway for your e-commerce website:
Security:
E-commerce business website Security is the most important factor to consider when selecting a payment gateway.
Make sure the payment gateway you choose is PCI-compliant, meaning it meets the security standards and protocols set by the Payment Card Industry. Examples of secure payment gateways include PayPal and Stripe.
Cost:
Payment gateways usually charge a fee for each transaction or a monthly fee. It's important to consider the cost of the payment gateway and ensure that it fits within your budget. Some payment gateways, like Square, charge a flat fee per transaction, while others charge a percentage of the transaction value.
Ease of Integration:
The payment gateway should be easy to integrate with your e-commerce website. Most payment gateways offer plugins or APIs that can be easily integrated with popular e-commerce platforms like Shopify.
Payment Methods:
Consider the payment methods that the payment gateway supports. Some payment gateways, like PayPal, support a wide range of payment methods, including credit cards, debit cards, and e-wallets.
Customer Support:
Choose a payment gateway that offers good customer support. This is important in case you encounter any issues with the payment gateway.popular websites have Payment gateways and offer 24/7 support via phone, email, or live chat.
Tips for setup of an E Commerce website
Now we discuss and give you some tips regards setup of an e-commerce website.lets discuss this step by step here we repeat some tips because it's essential to build an e-commerce website.
Choose a domain name:
Choose a domain name that is easy to remember, relevant to your business niche and easy to spell, recognise and memorable.You can register a domain name through a domain registrar like GoDaddy or domain.pk if you are Pakistan user and many others Offer registering domain.
Choose a web hosting service:
Choose a web hosting service that can handle the traffic and bandwidth requirements of your e-commerce website. popular web hosting services for e-commerce websites are Bluehost, Site Ground and others.
Choose an e-commerce platform:
Choose an e-commerce platform that best suits your business needs. Popular e-commerce platforms include Shopify, WooCommerce, and BigCommerce. Each platform has its own set of features, pricing, and customization options.
Set up your website:
Set up your website by installing your chosen e-commerce platform, customizing your website design, and adding your products or services. It's essential and make sure that your website is mobile-responsive and optimized for search engines.
Choose a payment gateway:
Choose a payment gateway that is secure, easy to use, and supports multiple payment methods. Popular payment gateways include PayPal, Stripe, and Square.
Set up shipping options:
Set up shipping options that are easy to understand and cost-effective for your customers. You can use third-party shipping services
Set up analytics and tracking:
Set up analytics and tracking tools to monitor your website traffic, customer behavior, and sales. Popular analytics tools include Google Analytics.
Launch your website:
Once your website is ready, launch it and start promoting it through social media, email marketing, and other online channels. Monitor your website performance and make adjustments as needed to improve user experience and drive sales.
Setting up an eCommerce website requires careful planning, attention to detail, and ongoing maintenance.
By following these steps, you can set up an e-commerce website that effectively show your products or services, delivers a great user experience, and drives sales.
Test and launch of e commerce website
Before publishing it's necessary toTest your website because launching an e-commerce website is a crucial step, ensuring that your website is ready to go live and can effectively serve your customers. Here are the steps to test and launch your e-commerce website:
Testing:
Before launching your e-commerce website, you need to thoroughly test it to make sure that it is functional, user-friendly, and secure. Test the website on different devices, browsers, and platforms to make sure it works correctly.
User Testing:
You can also conduct user testing to gather feedback from real users on how they interact with your website. This feedback can help you identify any issues with the website and improve the user experience.
Quality Assurance:
Quality assurance testing is also important to ensure that your E-commerce website meets your business requirements and user expectations. You can use automated testing tools or manual testing to identify bugs, errors, or performance issues.
Launch:
Once you are confident that your website is ready, you can launch it. This making the website live, setting up the payment gateway, shipping options, and other necessary configurations.
Monitor:
After launching your e-commerce website, monitor it closely to ensure that everything is working as expected. Check for any issues or errors and fix them promptly to avoid any disruption to your business.
Promote:
Finally, you need to promote your e-commerce website to attract customers and drive sales. Use social media, email marketing, SEO, and other online channels to promote your website and reach your target audience.
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